FOR LICENSED DISPENSARY OWNERS AND MARKETERS
Sites like Leafly: websites like Leafly, Leafly competitors and Leafly alternatives, compared by what each costs a dispensary
The short answer
The sites most often listed as Leafly alternatives are Weedmaps, AllBud, Leafbuyer, Where's Weed and Dispensaries, which are directories, plus Dutchie and Jane, which are ordering software rather than places to buy a listing. What makes the Leafly decision different from the Weedmaps one is the public record. In its last full quarter of reporting, Leafly Holdings disclosed 3,554 paying retail accounts, down 20% in a year, while average revenue per account rose 8% to $695 a month. Its annual report then flagged substantial doubt about continuing as a going concern, and in June 2025 the company carried out a 1-for-500 reverse split specifically so it could stop filing with the SEC. The platform is still running and still selling listings. It has simply stopped telling you how it is doing, and this page sets out what the last numbers said and what each alternative costs instead.
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3,554
Paying retail accounts Leafly reported at September 30, 2024, down 20% from 4,466 a year earlier (SEC Form 8-K, Nov 7, 2024)
$695/mo
Leafly's own reported average revenue per retail account in Q3 2024, up 8% after "targeted price increases" and removal of low-paying accounts
5.1M
Average monthly visitors Leafly disclosed for 2024, spread across more than 14,000 retail listings, of which over 3,300 were paid (FY2024 10-K)
If you run a licensed dispensary, Leafly is on your shortlist for a reason that has nothing to do with its directory: it owns the strain library. For more than a decade a shopper who typed a strain name into Google landed on Leafly, and a good share of dispensary listings were bought to sit next to that traffic. That is a real asset, and most articles listing sites like Leafly ignore it, which is why they compare the wrong things.
The other thing those articles ignore is that Leafly was, until the middle of 2025, a public company that had to publish its subscriber count every quarter. That makes it the only cannabis directory whose real average price and real customer trend are on record anywhere. The last of those reports are quoted below, sourced to the filings themselves, because they are more useful than any agency's guess at what a Leafly listing costs.
This page sorts the field into what each site actually is, what it replaces of Leafly specifically, what a dispensary really pays, and whether that price is published. We sell a listing ourselves at $99 a month, so read our row in the table with that in mind. Everything else is either first-party or attributed and marked as reported.
Why it works
What to check before you replace or add to a Leafly listing
Which part of Leafly you are actually replacing
Leafly is three products in one listing: a local directory, an order-ahead menu, and placement next to the largest strain library on the web. No alternative replaces all three. Weedmaps replaces the directory and adds a bigger map. Dutchie or Jane replace the ordering. AllBud is the only site with comparable strain content. Decide which of the three you were paying for before you compare prices.
The one Leafly price that is not a guess
Agencies report Leafly retail placement at $600 to $4,000 a month. Leafly's own filing says the average paying retailer sent it $695 a month in the third quarter of 2024. That figure is an average across 3,554 accounts, so half the shops paid less and a few paid far more, but it is the only Leafly price sourced to Leafly's accounts rather than to a salesperson or a blog.
Whether the platform still reports at all
Leafly stopped SEC reporting in mid-2025 by design, after a reverse split reduced its shareholders of record below 300. Weedmaps' parent, WM Technology, still files. Every private directory never did. Treat a vendor that used to publish its numbers and chose to stop the same way you would treat a landlord who used to show you the books: ask for the current retailer count in writing before you sign anything longer than a month.
How the reach is divided in your market
Leafly disclosed 5.1 million average monthly visitors in 2024 across more than 14,000 retail listings. Spread evenly, that is roughly 360 visits per listing per month, before geography. Paid placement takes more than its share and a dense metro takes more than a rural county, but the arithmetic puts a ceiling on what any listing can send you, and it is a smaller ceiling than the pitch implies.
Where your menu lives after you leave
A Leafly Pickup order is placed on Leafly's domain. If your online ordering runs through a directory, every product page you maintain builds their search authority, not yours, and none of it comes with you when you cancel. Any replacement should render your menu on your own domain, or at minimum let you export the catalog and the customer list.
What a contract means with a vendor in transition
A platform that has disclosed going-concern doubt is not necessarily about to close. Leafly is still operating and a recapitalized business can be better funded than the one you were evaluating. But it is a reason to sign month to month, to keep the customer list exported, and to make sure your Google Business Profile and your own menu are working before the directory is the only place customers can find you.
How it works
Four steps, in the order that actually pays
Name the Leafly product you are paying for
Look at your invoice and your analytics. If the traffic Leafly sends is mostly strain-page visitors who then look for a nearby shop, you are paying for content adjacency, and only AllBud sits in that category. If it is mostly Pickup orders, you are paying for ordering software and Dutchie or Jane are the comparison. If it is directory discovery, Weedmaps and the licensed-only directories are.
Get the current retailer count in writing
Leafly reported 3,554 paying retail accounts at September 30, 2024, and has published nothing since. Ask your representative for the current number and for the count in your state. A platform with fewer paying shops in your market is either cheaper to stand out on or thinner on shoppers, and the count tells you which.
Compare the average, not the quote
Put the quote you receive next to the $695 average Leafly itself reported. A quote at two or three times the average means you are in a market Leafly prices as competitive, and that is exactly the market where a directory has to prove incremental arrivals. A quote below it is worth testing for a quarter on a tracked number.
Fix the surfaces you own first
A claimed Google Business Profile in the Cannabis store category, an indexable menu on your own domain and an opted-in text or email list keep working after any directory contract ends. Do that before you replace one rented channel with another rented channel.
Test a published price you can cancel
Where a directory publishes its price you can run it against a tracked phone number for a quarter and know exactly what it cost. Our Listed plan is $99 a month for a claimed, license-verified listing with your real menu, deals and hours, month to month, and it can be stopped if the arrivals do not show up.
The numbers
Sites like Leafly: what each one is, which part of Leafly it replaces, what a dispensary pays, and whether the price is published
| Site | What it actually is | What it replaces of Leafly | What a dispensary pays | Price published? |
|---|---|---|---|---|
| Leafly | Directory, order-ahead menu (Leafly Pickup) and the largest strain, product and review library. Two paid retailer tiers, Standard and Pro, plus a no-cost info-only listing. | The baseline. Its own filings: 3,554 paying retail accounts in Q3 2024, average $695 a month per account. | Reported $600 to $4,000 a month for retail placement; Leafly's reported average across all paying retailers was $695 a month in Q3 2024. | No. Tiers are named in the annual report; prices are quoted per market. |
| Weedmaps | Directory and advertising marketplace, the largest cannabis map. Parent WM Technology still files public reports. | The directory and the ordering (WM Orders), not the strain library. | Reported roughly $300 to $1,500 a month for standard placement, with agency sources citing $500 to $5,000. First-party anchor: WM Technology reported average monthly revenue per paying client of $2,807 in Q2 2026 (retailers and brands combined), across 5,040 paying clients. Commonly described as auction-priced by zip code. | No. Every product on the Weedmaps business page routes to a sales contact. |
| AllBud | Directory plus a strain and product guide. The closest site to Leafly on content, and usually ranked among its nearest competitors by traffic similarity. | The strain-library adjacency. It is the only site on this list that competes for strain-name searches. | Not published. Claim and paid upgrade terms go through their sales team. | No |
| Dutchie | Not a directory. Ecommerce and point-of-sale software that powers your own online ordering, with a marketplace-style front end. | Leafly Pickup ordering, on a menu you control. Sends no new shoppers by itself. | Reported around $299 a month for ecommerce only and $499 to $1,000 a month per location for the full stack. Reported; figures in this category have been shown to be wrong before. | No |
| Jane (iHeartJane) | Not a directory. Ecommerce menu software with a product-first front end. Jane Roots hosts the menu on your own domain. | Leafly Pickup ordering, and the on-your-domain menu Leafly never gave you. | The menu product is reported at roughly $1 per completed order. Reported. | Partly. The per-order model is discussed publicly; the POS is not. |
| Leafbuyer | Directory organized around deals and discounts rather than catalog breadth. | The deals surface only. | Not published. | No |
| Where's Weed | Directory for dispensaries, delivery and doctors, founded 2011, based in Denver. Claiming is free with paid visibility on top. | The local directory listing. | Not published. The company states more than 85% of its traffic is organic search. | No |
| Google Business Profile | Not a cannabis directory. The highest-intent local surface there is, and the one most dispensaries under-use. | The near-me discovery, at no cost. | Free. The correct primary category is Cannabis store, and age-restricted cannabis businesses must be storefronts rather than service-area businesses. | Yes. It is free. |
| Dispensaries (us) | Licensed-only directory with verified listings, real menus, current deals and hours, and a plain-language AI budtender. | The local directory listing, licensed shops only. | $99 a month for the Listed plan, in USD, month to month. Featured and Market Leader placement is scoped to your metro. | Yes. Published on our pricing page. |
Leafly figures are taken from Leafly Holdings' Form 8-K dated November 7, 2024 and its Form 10-K for the year ended December 31, 2024, which are the last periods the company reported before deregistering in June 2025. Every other third-party figure is attributed and marked as reported, because outside our own price and Google Business Profile none of these companies publishes a rate card. Confirm current terms with each platform before you budget. We sell the listing in the last row, which is exactly why the rest of the table is sourced rather than asserted.
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What are some sites like Leafly?
The closest sites like Leafly are Weedmaps, AllBud, Leafbuyer, Where's Weed and Dispensaries, because all of them are directories where a shopper browses licensed shops, menus and deals near them and then goes somewhere. Dutchie and Jane appear on most lists as well, but they are ordering platforms that power a dispensary's own menu rather than places you can buy a listing. Traffic-similarity tools usually rank Weedmaps first, then AllBud, then Jane, with seed banks and strain databases filling out the rest, which tells you what Leafly's audience overlaps with rather than what a dispensary can buy.
The list looks almost identical to the one on our sites like Weedmaps page, and that is the point: the same nine names serve both searches. What changes is the reason you are searching. Owners leave Weedmaps over price. Owners leave, or hesitate over, Leafly for a different reason, which is that Leafly has spent two years shrinking in public and then stopped reporting, and the question underneath "sites like Leafly" is usually "what happens to my listing if this platform does not make it".
So the honest comparison is not a list of nine directories ranked by traffic. It is a split by what you were buying from Leafly in the first place. If it was the strain-page adjacency, only AllBud competes. If it was Pickup ordering, the replacement is menu software on your own domain. If it was plain local discovery, every directory in the table and a claimed Google Business Profile compete, and most of them cost less than the $695 a month Leafly averaged across its paying retailers.
Is Leafly still in business?
Yes. Leafly.com is operating, dispensary listings are live and the company is still selling Standard and Pro retailer subscriptions. What has changed is that it is no longer a reporting public company. Leafly received a Nasdaq delisting notice in January 2025 and moved to over-the-counter trading. At its June 11, 2025 annual meeting stockholders approved a 1-for-500 reverse split, effective June 20, 2025, which cashed out holders of fewer than 500 shares at $0.28 per pre-split share and reduced the number of holders of record below 300, the threshold that lets a company deregister under the Securities Exchange Act and stop filing quarterly reports. The company said it intended to file the deregistration form shortly after.
Read that sequence for what it says about the listing you are buying. The last annual report, for the year ended December 31, 2024, carried substantial doubt about the company's ability to continue as a going concern, put employees at 111, and disclosed more than 14,000 retail listings of which over 3,300 were paid. The quarter before that, ending retail accounts had fallen 20% in a year to 3,554, and the company attributed the revenue decline to "the decline in ending retail accounts coupled with reduced spend by our customers due to their budget constraints". Its stated highest priority was restructuring convertible notes due January 31, 2025.
None of that means the platform is about to close. Going dark is a cost-cutting decision, and a smaller, recapitalized Leafly can outlast a bigger listed one. But it does mean the trend you could watch for free every quarter is now invisible, and the sensible response is contractual rather than dramatic: sign month to month, keep your customer list exported, and make sure the surfaces you own are working. The same discipline applies to any vendor whose finances you cannot see, which in cannabis retail software is nearly all of them; the difference with Leafly is that you know exactly what the last visible numbers were.
How much does Leafly cost for dispensaries?
Agencies report Leafly retail placement at roughly $600 to $4,000 a month depending on market and tier, and a brand subscription starting near $199. Those numbers are secondhand. The first-hand number is better: in its Form 8-K for the third quarter of 2024, Leafly Holdings reported average revenue per retail account of $695 a month, up 8% from $644 a year earlier, and said the increase was "primarily due to the removal of lower ARPA accounts from the platform, coupled with targeted price increases on Leafly products over the last twelve months".
That sentence is the most useful thing any directory has ever published about its own pricing, and it deserves a second read. It says the average went up not because shops bought more, but because the cheapest shops left or were removed and the remaining ones were charged more. For a buyer that translates into two practical expectations: a renewal quote that rises, and a platform whose remaining paying customers skew toward the shops most able to pay, which is to say your best-funded local competitors.
Put your quote next to that $695. Well above it and you are in a market Leafly prices as competitive, where a listing has to prove incremental arrivals against every other shop paying the same premium. Near or below it and the listing is worth a quarter's test on a tracked phone number. The full breakdown of the reported bands, and how they compare with Weedmaps, is on our Leafly pricing page.
Which sites like Leafly replace the strain library?
Only AllBud, and even that is partial. Leafly's strain database, with its reviews, effects tags and terpene write-ups, is the reason it ranks for tens of thousands of strain-name searches, and a listing that sits next to that content picks up shoppers who arrived to read about a cultivar and stayed to find it nearby. Weedmaps has a strain section, but its audience arrives to find a store, not to read. Dutchie and Jane have product pages that belong to each dispensary, which is the opposite model.
This matters for the replacement decision because that content traffic is the part of a Leafly listing you cannot buy elsewhere at any price. If your analytics show that a meaningful share of Leafly referrals begin on a strain page, the alternatives in the table replace your listing but not that audience, and the realistic substitute is your own content: strain and product pages on your domain, written for the products you actually stock, which rank in your metro rather than nationally and keep working after any directory contract ends.
If your Leafly referrals are mostly direct directory searches and Pickup orders, the strain library was never what you were paying for, and the comparison collapses to price and ordering. That is the more common case, and it is the one where a licensed-only directory at a published price, plus a menu on your own domain, replaces a Leafly listing at a fraction of the reported cost.
Is Leafly or Weedmaps better for a dispensary?
Weedmaps is bigger on the map and Leafly is bigger on content, and for most single-location shops the answer is decided by which one measurably sends people through the door in your specific metro rather than by any national comparison. Weedmaps placement is commonly described as auction-priced by zip code, so in a dense market it can cost several times what Leafly quotes for a similar slot; in a thin market it can be the cheaper of the two. The two companies' own filings give the cleanest anchor: Leafly averaged $695 a month per paying retail account in Q3 2024, and WM Technology averaged $2,807 a month per paying client (retailers and brands together) in Q2 2026, across 5,040 clients. Weedmaps costs roughly four times as much on average, and its own filing attributes recent declines to customers facing "margin compression and cash flow constraints", which is the same pressure Leafly named a year and a half earlier.
There is one structural difference worth weighing. WM Technology, Weedmaps' parent, is still a reporting company, so its retailer counts and revenue are published every quarter and you can see whether the platform you are paying for is growing. Leafly chose in 2025 to stop publishing. That is not a verdict on the product, but if you are signing an annual contract, the platform whose numbers you can still check is the one whose renewal you can negotiate from knowledge.
We compare the two directly, on price bands, reach and who each one suits, on our Weedmaps vs Leafly page. The short version: run both on tracked numbers for a quarter if you can afford to, keep the one that produced arrivals, and do not renew either on the strength of its own dashboard.
Does Leafly have a POS system?
No. Leafly does not sell a point-of-sale system, and searches for Leafly POS pricing are looking for something that does not exist. What Leafly offers retailers is a listing, an order-ahead menu through Leafly Pickup, and menu synchronization through integrations with the POS platforms dispensaries already use, so that the products and prices on your Leafly page match your register. The POS itself comes from Dutchie, Flowhub, Cova, Blaze, Treez, Jane and the other vendors in that market.
The practical consequence is that a Leafly listing is a marketing line, not an infrastructure line, and it should be judged as one. If you are shopping for the register and the menu together, start with our comparison of dispensary POS systems, then add whichever directory measurably performs in your market on top of a working POS and a claimed Google Business Profile.
Can I list my dispensary on Leafly for free?
Yes, at a basic level. Leafly's annual report describes a no-cost info-only package alongside its two paid tiers, Standard and Pro. An info-only listing gets your name, address and hours in front of Leafly's audience, which is worth claiming for accuracy alone, since an unclaimed listing with wrong hours costs you customers whether or not you ever pay. Menus, Pickup ordering, deals and placement are where the paid tiers begin.
The judgment call is the upgrade, not the claim. Claim the free listing on Leafly, claim it on Where's Weed, claim the Google Business Profile, and then decide which paid placement to test based on what the free surfaces already show you about where your shoppers come from. A directory that sends you nothing on a free listing rarely sends you much on a paid one.
What is the best Leafly alternative for a small dispensary?
For a single-location shop the pattern that holds up is one free surface you fully control, one large paid directory only if it measurably performs in your market, and one licensed-only directory at a published price. The free surface is Google Business Profile in the Cannabis store category. The large directory is Weedmaps or Leafly, whichever produces arrivals on a tracked number, not both unless you can show what the second one adds. The licensed-only directory is what we sell, at $99 a month, month to month.
What we would not recommend is replacing a Leafly listing with three other directory listings on the theory that more coverage is safer. Every extra listing is another place your name, address, phone and hours must stay identical, and inconsistent business information across directories is one of the more reliable ways to hurt local search performance. Two or three well-maintained listings beat six neglected ones, and the one on your own domain is the only one that is permanently yours. For the full cost picture across every channel a dispensary can buy, see our breakdown of dispensary marketing cost, which names who published each figure.
Questions owners ask
Sites like Leafly, answered
Keep reading
More for licensed dispensary owners
Sites like Weedmaps
The same field sorted for the Weedmaps decision, with a published-price column for every site.
Read moreLeafly pricing
The reported Leafly price bands, with the sourcing named, and the arithmetic that decides whether the reach is worth it.
Read moreWeedmaps vs Leafly
The two largest directories compared head to head for a licensed shop.
Read moreWeedmaps pricing
How the reported Weedmaps figures break down, and why they disagree by a factor of a hundred.
Read moreDispensary marketing cost
Every dispensary channel priced, with a column naming who published each number.
Read moreList your dispensary
A claimed, verified licensed listing at a published $99 a month.
Read moreCannabis directories for a new dispensary
Which listings to claim in the first month, in what order, and which paid upgrades to wait on.
Read moreDispensary listing prices
Listed, Featured and Market Leader, with published monthly prices in USD.
See pricingGet your licensed shop in front of buyers near you.
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